
Nutmeg Investing
Review 2025
Overview, highlights & more!
What will you find in this review:
Overview of Nutmeg
In this YourWalletManager Nutmeg review, we showcase a prominent player in the UK's digital wealth advisory landscape. By offering a user-friendly mobile app and website designed to simplify the investment process, since its inception in 2012, the platform has amassed over 150,000 customers and facilitated assets under management totaling around 2 billion GBP.
The mission is to center services around providing clear and straightforward investment experiences. However, it's essential to note that Nutmeg underwent a significant transition in 2021 when it was acquired by J.P. Morgan Chase. While this move expanded its resources, it also shifted its status from a growing UK-based business to a subsidiary of a mega-corporation.
It's important to note that this review is tailored to UK residents.
In just three years, Nutmeg became the UK's first online discretionary investment management company, regulated by the FCA and endorsed by the UK Government. They've reformed wealth management by offering transparency, simplicity, and no hidden fees, attracting loyal users and media attention globally.
The broker provides easy portfolio setup in under 10 minutes, with the flexibility to manage funds and access customer support through various channels. With a proud track record of customer satisfaction and industry reform, both new and existing investors are welcome to try it out.
Platform Highlights
| 🗺️ Supported Countries | The United Kingdom |
| 📊 Management fees | 0.75%/yr - 0.25%/yr |
| 💲 Market spread | 0.04% |
| ⏳ Inactivity fee | £0 |
| 🏧 Withdrawal fee | £0 for GIA and ISA accounts |
| 💵 Minimum Deposit | £500 for GIA,SIPP and ISA / £100 for Lifetime or Junior ISAs |
| 💡 Products offered | GIA, SIPPs, ISA, LISA, JISA |
| 🎮 Demo Account | No |
| 📜 Regulatory entities | FCA |
The platform allows investment starting at £500 (£100 for Junior ISA or Lifetime ISA) across various managed products like Stocks & Shares ISA, general investment account, Junior ISA, Lifetime ISA, and Nutmeg Pension.
Investors can choose from different styles such as fully managed, fixed allocation, thematic investing, smart alpha powered by J.P. Morgan Asset Management, and socially responsible, each offering diverse portfolios.
Management fees range from 0.25% to 0.75%, subject to change (Information as of 01.02.2024).
Nutmeg offerings
Minimum investment starts at £500 (£100 for Junior ISA or Lifetime ISA) across various managed products like Stocks & Shares ISA, general investment account, Junior ISA, Lifetime ISA, and Nutmeg Pension.
The Fully Managed Portfolio
It offers investors the expertise of professionals, who actively monitor and adjust investments based on market trends and analysis. This hands-on approach is ideal for those who value human insight and guidance in managing their investments.
The Smart Alpha Portfolio
For those aiming to outperform the market, is designed to seek 'alpha', or excess returns, utilizing strategies crafted by J.P. Morgan's global research team. While this option may incur higher fees due to active management, it offers the potential for enhanced returns.
The Fixed Allocation Portfolio
It strikes a balance between human expertise and technological efficiency. Algorithms handle investment decisions and rebalancing, resulting in lower fees and a hands-off investment experience.
The Socially Responsible Portfolio
For investors with a socially conscious mindset, exclusively supporting environmentally and socially responsible businesses, steering clear of industries with negative impacts such as fossil fuels and tobacco. Managed by experts, this option aligns with ethical investment principles while aiming to optimize performance.
Each portfolio comes with varying risk levels, allowing investors to choose their preferred level of risk and potential reward. The broker also employs Modern Portfolio Theory to optimize asset selection, ensuring dividends are reinvested to enhance portfolio growth.
In addition to these portfolios, there is also a robo-advisor service available, specifically tailored for investors seeking simplicity and low fees. This service provides a set-and-forget investment approach, catering to individuals looking for hassle-free investment management.
When selecting an investment style, it’s crucial to consider factors such as financial goals, risk tolerance, and preferences for active or passive management. The diverse offerings provide investors with the flexibility to align their investments with their unique objectives and values.
Advantages
Leading robo-advisor owned by JP Morgan
The association with JP Morgan lends credibility and stability to its platform, assuring investors of its reliability.
Excellent set up options for beginners
A user-friendly interface and comprehensive setup options cater to novice investors, easing them into the investment process seamlessly.
Smooth and easy-to-use mobile app and desktop version
The intuitive mobile and desktop platforms provide a hassle-free experience, allowing users to manage their investments effortlessly.
10 portfolio options to choose from
With a diverse selection of 10 portfolios, Nutmeg offers investors a range of options to align with their investment goals and risk tolerance.
ISAs, pension, and general investment account options
The offering of ISAs, pension plans, and general investment accounts provides investors with flexibility and choice in their investment strategies.
Start your investing jorney with Nutmeg today!
Disadvantages
£500 first deposit required to open an account
A minimum initial deposit requirement of £500 may pose a barrier for some investors, limiting accessibility.
Fees are slightly higher than its direct competitors
While the platform's fees are competitive, they may be slightly higher compared to its direct competitors, impacting overall cost-effectiveness for investors.
No relief on fees for increasing investment account size
Nutmeg does not offer fee relief for increasing investment account sizes, potentially deterring investors from scaling their investments over time.
Fee Structure at a Glance
Nutmeg fees
Like many other investment managers, it imposes a fee for managing investments. This fee is determined as a percentage of your portfolio value, inclusive of VAT where applicable.
The calculation of this fee occurs daily based on your portfolio’s value at the close of business, with the collection taking place automatically from your account each month.
Fund cost
When you engage with this broker for investment purposes, your funds are utilized to procure investments on your behalf. These investments entail associated costs that can influence your portfolio’s performance.
Nutmeg opts for the predominant use of exchange-traded funds (ETFs) to mitigate costs, a strategy that also accounts for estimated transaction costs within the funds.
The average investment fund cost for the fully managed portfolios is anchored on a 3-year annualized investment fund cost, asset-weighted. Meanwhile, for other portfolios, it is grounded on prevailing fund costs, asset-weighted.
Market spread
In the process of asset acquisition and liquidation on your behalf, the platform, like any trading activity, contends with market spread, the discrepancy between buying and selling prices. For instance, think of currency exchange for a holiday abroad, where the buying and selling prices for currency differ.
Nutmeg endeavors to cherry-pick ETFs with narrower spreads and combine client orders during trading to reduce this expense. The average effect of market spread cost is contingent on the 3-year annualized effect of market spread for fully managed portfolios, asset-weighted.
Nutmeg’s Customer Support
Available customer support channels:
Phone Assistance
Available only in the following timeframe:
Monday to Thursday (9 am - 5:30 pm), Friday (9 am - 4:30 pm).
Email Support
Apart from regular email support, the broker offer a service called Nutmail. It serves as a secure messaging platform enabling users to inquire about account-related matters containing sensitive details.
Nutmail is currently inaccessible via the mobile app.
Chat Support
Nutmeg also offers chat support in the same hours as their phone assistance services for the clients who prefer this type of communication.
In our examination of the customer service available, it’s evident that accessibility is a top priority. They’ve strategically placed a customer service option on every page of their website which is available during regular business hours, providing multiple channels for communication including phone, email, and in-app chat.
The investment industry has been scrutinized for its lackluster customer service, particularly highlighted by incidents like the 2021 Robinhood controversy. However, Nutmeg has distinguished itself by ensuring reasonable access to customer service representatives, and demonstrating a commitment to customer support.
An intriguing feature observed on the website is the opportunity for investors to schedule face-to-face meetings with advisors at their London office. While the logistics of scheduling such meetings remain unclear, it underscores the dedication to enhancing customer satisfaction through personalized interactions.
This proactive approach toward customer service sets Nutmeg apart within the online investing landscape, addressing industry critiques and emphasizing a comprehensive and supportive investing experience for its clientele.
By offering accessible and personalized support options, it aims to instill trust and confidence among investors, setting a standard for service excellence in the industry.
Account Setup Process
At first glance, the account setup process may seem a bit more involved compared to other platforms.
You start by entering your email address and creating a secure password that meets their requirements. Personal details like name, address, and National Insurance number are required afterwards.
It is important to note that, unfortunately, Nutmeg accounts are only available to UK residents.
Nationality and bank details must also be provided, although no charges are incurred; this information is solely for identity verification and withdrawal processing.
Users must read and accept the terms and conditions, with key points highlighted for clarity.
Following this, a series of questions helps determine a suitable risk level for the investment portfolio, which can be adjusted later. For instance, with a stocks and shares ISA, users can invest up to £20,000 tax-free annually, with no setup or exit fees.
The minimum deposits as mentioned above for each account type are as follows:
- £100 for Junior ISA
- £100 Lifetime ISA
- £500 Stocks & Shares ISA
- £500 for SIPP
- £500 for GIA
Once personal details and risk assessment are complete, users can name the investment pot, set a target amount, and choose a timeline for investment.
They can also select an investment style, such as fully managed, smart alpha, socially responsible, or fixed allocation, each with its unique fee structure.
The risk and reward balance are then set, which users can manually edit if desired. A plot summary provides a comprehensive overview of the investment pot, including contributions, timeline, styles, and risks.
Users can view projections of their investment’s value over time and understand the associated costs and charges. Additionally, they can monitor the portfolio’s allocation and historical performance from the dashboard.
Regulatory Safeguards
Investing with this platform offers a high level of safety and security. Nutmeg operates under the authorization of the Financial Conduct Authority (FCA) in the U.K., ensuring strict adherence to all U.K. regulations.
Your investments are safeguarded by the Financial Services Compensation Scheme (FSCS), providing protection for your account balance in the event of Nutmeg’s or JP Morgan’s bankruptcy.
The acquisition by American investment bank JPMorgan Chase in June 2021 underscores confidence in the broker’s innovative retail wealth management. Clients’ investments are safeguarded with a ‘custodian bank’, a specialized financial institution dedicated to protecting financial assets.
Client assets remain separate from the company’s assets, ensuring they are shielded from any potential future company failure. Nutmeg’s membership in the UK Financial Services Compensation Scheme (FSCS) further enhances investor protection, with coverage of up to £85,000 in the unlikely event of a failure or negligence on Nutmeg’s part.
For more detailed information, Nutmeg’s FAQs offer valuable insights into their safety measures and regulatory compliance.
Nutmeg Alternatives
In our search for alternative investment platforms, we thoroughly examined various factors such as business model, licensing & operations, cost of trading, target audience, and available financial markets.
Here are the key features we considered when identifying the top Nutmeg alternatives and the respective picks for each one:
Best low-fee alternative
We analyzed the overall cost of platforms, including trading fees, commissions, inactivity fees, spreads, and conversion fees.
Best alternatives for beginners
Beginner-friendly platforms offer intuitive apps and trading experiences, essential for those new to trading. Free demo accounts are crucial, while features like copy or social trading add value.
Best competitors with similar products
We prioritized platforms offering markets and assets similar to Nutmeg, emphasizing a diverse range of financial products.
Most secure alternative
Regulatory compliance is paramount, so we focused on platforms regulated by top-tier financial authorities. Transparency regarding finances and customer fund storage was also a crucial factor.
Best competitors with highest user reviews & customer ratings
Real user experiences matter. We identified platforms with the best average ratings and positive reviews, ensuring reliability and user satisfaction.
By considering these aspects, we aimed to provide readers with viable alternatives tailored to their investment needs and preferences.
Each alternative was assessed based on these criteria, considering user reviews from platforms like TrustPilot to ensure comparability with Nutmeg’s offerings.
Frequently Asked Questions
Yes. Nutmeg is authorised and regulated by the Financial Conduct Authority (FCA, FRN 552016) in the UK. Since 2021, it has been owned by J.P. Morgan Chase, adding extra financial backing and oversight.
Yes. Nutmeg is designed as a robo-advisor, offering a simple onboarding process, clear portfolio choices, and no hidden fees. Beginners can start with as little as £100 in a Junior or Lifetime ISA.
Nutmeg provides Stocks & Shares ISAs, Lifetime ISAs, Junior ISAs, Pensions (SIPP), and General Investment Accounts (GIA). Minimums are £500 for most accounts and £100 for Junior/Lifetime ISAs.
Annual management fees range between 0.25% and 0.75%, depending on your portfolio style and balance. On top of this, there are average fund costs (~0.19%) and market spread costs (~0.04%). 👉 See the Nutmeg pricing page.
Nutmeg offers:
- Fully Managed (professionally adjusted)
- Smart Alpha (built with J.P. Morgan research)
- Fixed Allocation (lower fees, algorithm-driven)
- Socially Responsible (focused on ESG investing)
No. Nutmeg charges no withdrawal fees and no inactivity fees on ISAs, SIPPs, or GIAs.
Yes. Nutmeg is one of the few providers offering a Lifetime ISA (LISA), with a minimum of £100 to start. Contributions qualify for the UK government’s 25% bonus (up to £1,000 per year).
Client assets are held separately and are covered by the Financial Services Compensation Scheme (FSCS) up to £85,000.
Closing Thoughts and Conclusion
Nutmeg, a prominent player in the UK’s digital wealth advisory landscape, offers a user-friendly mobile app and website designed to simplify the investment process. With over 150,000 customers and £2 billion in investments since its inception in 2012, the broker focuses on delivering clear and straightforward investment experiences.
However, it underwent a significant transition in 2021 with its acquisition by J.P. Morgan Chase, expanding its resources while becoming a subsidiary of a mega-corporation.
Nutmeg provides diverse portfolios tailored to investor preferences, including the Fully Managed and Smart Alpha portfolios, offering expert oversight and potential market outperformance, respectively.
The Fixed Allocation Portfolio offers a hands-off investment experience, while the Socially Responsible Portfolio supports ethical investing principles. The strategy includes applying the Modern Portfolio Theory to optimize asset selection and reinvest dividends for growth.
Account setup involves entering personal details, completing a risk assessment, and customizing an investment pot with various account types like stocks and shares ISAs and personal pensions, catering to investors’ financial goals.
For safety, Nutmeg operates under the authorization of the Financial Conduct Authority (FCA) and safeguards investments through the Financial Services Compensation Scheme (FSCS). Despite reported losses, revenue growth and acquisition by J.P. Morgan Chase signify confidence in its retail wealth management.
Client assets remain separate, protected in the event of company failure. Detailed information on safety measures and regulatory compliance is available in Nutmeg’s FAQ.
Considering these aspects, Nutmeg presents a comprehensive and supportive investing experience, empowering investors to navigate the wealth management landscape with confidence.

